Gurugram: Snapdeal, India’s largest value e-commerce company, today announced the appointment of Saurabh Bansal as its Chief Merchandising Officer. As a highly experienced retail professional, Saurabh has diverse experience in working with global firms and e-commerce start-ups that includes work in different retail formats including Hypermarkets, Cash & Carry, E-commerce, and Omni-channel retail.

Saurabh Bansal

Saurabh Bansal rejoins Snapdeal after nearly 4 years, where he spent more than three years (2014-17) building, growing, and managing various categories. In his second stint, he will be responsible for the entire category management, including merchandise & assortment planning. He will also lead the management of the entire seller ecosystem, including seller excellence initiatives.

Saurabh Bansal most recently served as the Senior Vice President at Walmart where he built and grew various categories including Home Care, Personal Care, Processed Foods, Beverages, Staples, Kitchen and Home appliances, Stationery, and General Merchandise.

At Walmart, he led the entire business cycle right from product development, supplier development, audits and compliance, commercial negotiations, category management, GTM strategy, marketing, and front end across all channels – In-store, Out of store, and E-commerce.

Prior to Walmart, Saurabh Bansal was part of the leadership team at Lenskart and was responsible for the buying & merchandising function catering to all sales channels (Online, Offline & Others) taking care of domestic & international procurement.

“ I am excited to be back at Snapdeal. Over the years Snapdeal has grown into a leading value commerce platform, serving the needs of Indian consumers in a way they best understand – lots of affordable choices of everyday products with good quality. I look forward to further contributing towards Snapdeal’s mission to serve millions of customers across India.”

Saurabh Bansal
Chief Merchandising Officer

This is Snapdeal’s second senior appointment in a month. In June, Snapdeal appointed Girish Koppad as the company’s Vice President & Head of Technology, who joined the company from Samsung.

Suggested Read: Snapdeal ’s home category sales grow 70 per cent in the pandemic period (

About the author


Leave a Comment