Bengaluru: Masai School, India’s first career-focused alternative education startup, today announced its first ever acquisition of Bengaluru based design institute Design Shift Academy.
The acquisition will help strengthen Masai School’s existing curriculum by introducing comprehensive learning programs on UI & UX Design, and Product Management, taking the company from a coding centric to a career focused learning platform.
Masai School currently offers programs in Full Stack Web and Android Development, and follows the ISA or Income Sharing Agreement model which offers learners the ‘Study now pay later’ option. The company recently closed its Series-A round of funding at USD 5 million in the month of March 2021.
Founded with the ideology that “institutes should be equal stakeholders in student outcomes”, Masai School’s vision is to be able to help young professionals launch their careers in a field of their choice, irrespective of what background they come from. Through the Income Share Agreement (ISA) model, the company is continues its efforts towards democratizing access to quality education.
He further added, “The collaboration between software professionals and designers in tech and IT companies is a streamlined process, however it is largely fragmented at the moment. There is a growing need for coders, be it frontend or backend, to understand how UI and UX design works, and drive products in the right direction. With this, we look forward to making design education a multidisciplinary aspect through this acquisition. We hope to continue innovating across our learning programs, and achieve our vision of being the most trusted platform for students to come and start their career.”
Design Shift Academy, Bengaluru was established in 2017 by Preeti Sheokand and Sudhir Mor, both UX designers. Offering weekend skilling courses in UI/UX Design, this boot strapped company started as a home based business with just 8 students, and today has a student base across India and countries like Turkey and Australia. The company currently has a 15 member team of designers who work full-time jobs and teach design over the weekends.
Design Shift will continue to focus on its own goals and operate under its own umbrella post the acquisition by Masai School. The new design programs to be introduced by Masai School will include six projects with portfolios, and live projects which offer learners the experience of collaborative work between digital designers and software developers.
On completion of the course, learners will receive assistance in portfolio preparation and review, mock interviews and job placements. The company also aims to introduce programs in Product Management.