Bengaluru: After the successful launch of their numberless FamCard, FamPay has launched India’s first Visa Prepaid Card for teenagers with personalized doodles on it.
The card will allow teens to make NFC-enabled contactless payments on the Visa network in India. The card will be available in two different designs – the FamCard and FamCard Me. Teens will be able to design their own card to reflect their personality, playing with names, fonts and doodles.
With FamPay, teens can make online and offline payments using the FamCard and the FamPay App. The launch of FamCard Me marks yet another innovation in the fintech and card industry, being the first ever doodle card in India.
FamPay crossed 2 million registered users within 8 months of its launch and recently raised a Series A funding of $38 Million with Elevation Capital and Sequoia Capital as lead investors.
The FamCard Me will be the first doodle card in India. It will also be the first time Visa forays into numberless cards. Teens can select from a range of 200+ doodles and signature fonts to create unique designs on their FamCard Me. They can also choose to put any name on the card, making it their own card, their own design. Added benefits of the card include 4x rewards on every spend, complimentary subscriptions of teen popular brands and exclusive Visa specific offers.
FamPay rolled out their virtual Visa Cards in May 2021, and more than 2,00,000 users have adopted it in just the first few weeks. Starting today, teens can order the FamCard once their account is set up on the FamPay app.
In addition to being doodled and personalized, the FamCard Me also gives exclusive offers and subscriptions to its teen users, the details of which can be found on famcard.me. They can immediately start using their virtual FamCard for online payments, while they wait for their physical cards to arrive.
For every card sale, FamPay has pledged a meal for a child in partnership with Feeding India by Zomato. They have also tied up with Give India Foundation to contribute towards Covid-19 relief initiatives, for every card purchased.
FamPay invests heavily in research and product design to ensure a teen’s personal finance journey is smooth sailing. With a number of in-app elements, their goal is to gamify and make the process interactive and fun. Like all other FamPay offerings, the FamCard and the FamCard Me are designed with style while keeping in mind the security of teens.